It's Time to Get Sh*t Done.
You know what you need to do. You just can't seem to follow through on your own.
Join a cohort of 10–12 serious people. Real stakes. Real accountability. Real results.
"Just what I needed. No-BS. Real accountability."
"My self-talk went from self-criticism to self-respect."
"Always easier with the support of others — this group defined it."
Willpower runs out. Solo goals drift. You know this — you've lived it. The people who actually follow through aren't more disciplined. They have external stakes, a visible group, and a timeline they can't escape. That's what the 21-Day Challenge gives you.
You set goals. You start strong. Then life gets messy and you fade out — again. Not because you lack desire. Because you lack structure.
The most consistent people aren't more disciplined — they have better systems and people around them who expect results.
Every habit. Every session. Every day, visible to the group. This is what accountability looks like in practice.
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Habits — Daily | |||||||||||||||||||||
| Wake up at 7:30am | |||||||||||||||||||||
| Cold Shower | |||||||||||||||||||||
| Meditation | |||||||||||||||||||||
| Journaling | |||||||||||||||||||||
| Plan next day before bed | |||||||||||||||||||||
| Movement — 4×/week · 30 min | |||||||||||||||||||||
| 30 min of Movement | |||||||||||||||||||||
| Studying — 4h/week | |||||||||||||||||||||
| Study session | 0.5h |
1h |
— |
0.5h |
0.5h |
— |
— |
1h |
0.5h |
0.5h |
— |
2h |
— |
— |
0.5h |
1h |
0.5h |
— |
0.5h |
— |
— |
| Detox — Max 1h/week on Instagram | |||||||||||||||||||||
| Stayed under limit | |||||||||||||||||||||
| Project — Build a funnel for my business | |||||||||||||||||||||
| Worked on project | |||||||||||||||||||||
21 days. A tight structure. No endless second chances.
Habits, projects, whatever matters most right now. We clarify them on your 1-on-1 onboarding call.
State your goals and your consequence to the group. Skin in the game from day one.
30 seconds. Everyone sees. No hiding a missed day. No "I'll catch up tomorrow."
Not a course. Not a coaching program. A tight cohort of 10–12 people who all commit publicly, track visibly, and face real consequences.
The timeline is fixed. The structure is simple. The expectations are clear from day one.
"The 21 days of focus challenge was perfectly timed and just what I needed! Being accountable to the group was instrumental. Thierry leads it in a straightforward, no-bs way and really cares about people achieving their goals."
"Being accountable to the group was instrumental for me in achieving my goal and succeeding in practicing my daily disciplines. Through the process, my self-talk changed from chastising to self-love and respect. I also shared my experience with my family which resulted in deeper relationships. Thanks Thierry, I look forward to the next one!"
"It was so great to find a group of likeminded individuals that are so open to helping and supporting others, while also staying strong in their goal. It's always easier to complete a difficult task while having the support of others — and this group defined that perfectly. I had a great 21 days with Thierry leading us weekly!"
Take our 8-question quiz and get a personalised fit score in 2 minutes.
I'm not a productivity guru who sells frameworks. I'm someone who struggled with the same thing you do — knowing what to do, but not doing it consistently. I built the Focus Tribe because I needed it.
I've personally coached over 50 people through this challenge across 6 cohorts. I've watched people go from stuck and scattered to shipping real work — in 21 days. I show up live every week, I know every member's goal, and I hold people accountable the way I wish someone had held me.
100% refund if you complete all 21 days and got no value.
Complete all 21 days, show up to every call, track daily — and if you got zero value, you get a full refund. No hoops, no negotiation.
A 21-day accountability sprint in a small group of 10–12 people. You define up to 3 goals, commit to them publicly with a real consequence, track daily, and join 3 weekly live calls with the full cohort. It's not a course. There are no modules to watch. It's a structure that forces you to show up.
Anything with a daily action. Fitness habits, business goals, creative projects, quitting something, building a routine — past cohorts have done all of it. The key is that your goal has a clear daily action you can track as done or not done.
You choose it. It has to be something real — money, a task you hate, something that genuinely stings. You state it publicly to the group on day one. If you miss a day three times, you pay it. No renegotiating. This is what makes it work.
30 seconds per day to log your check-in, plus 3 live calls of roughly 60 minutes over the 21 days. The time to actually do your goal is on you — the challenge just makes sure you show up for it.
You get two redemptions over the 21 days. Miss once — you earn a redemption. Miss twice — second redemption. Miss three times — you pay your consequence. It's structured to be firm but human. Life happens. Three misses means you didn't show up.
If you complete all 21 days, attend every call, and track every day — and honestly got zero value — you get a full refund. No hassle. That's the deal. If you quit halfway, there's no refund; the structure only works if you're in it.
Thierry. He's run multiple cohorts, personally tracks every member, leads all the live calls, and has been through the challenge himself. This isn't delegated to an assistant or automated — you'll actually have him watching and pushing you.
Next cohort starts March 15. Secure your spot now.
I'm Ready to CommitQuestions? thierry@thefocustribe.com