It's Time to Stop Circling. Start Finishing.
A 21-day group sprint where quitting actually costs you something. Projects get finished here. Habits get built.
You show up for everyone else. Your boss, your clients, your team. But when it's just you and your own project? The website sits unfinished. The course stays in draft. The habit never sticks.
The most consistent people aren't more disciplined. They have better systems and people around them who expect results.
Thierry is watching. Every single day.
This isn't a group you join and forget. Thierry tracks your progress. He knows your goal, he sees your check-ins, and he'll call it out when you don't show up.
Define the one thing you want to achieve in 21 days and connect it to a strong why. A goal without a reason won't survive the hard days.
State your goal publicly. Name your consequence. When others witness your commitment, backing out stops being an option.
Log your daily wins in 30 seconds using our 21-D Tracker App. Everyone sees. No hiding a missed day. No "I'll catch up tomorrow." Consistency compounds.
Weekly live calls with the full cohort. Real talk: what's working, what's not. The group pulls you forward when you can't push yourself.
Get notified a little prior.
A tight group of people who show up, hold the line, and have each other's backs.
Public commitments. Real consequences. No hiding.
"The 21 days of focus challenge was perfectly timed and just what I needed! Being accountable to the group was instrumental. Thierry leads it in a straightforward, no-bs way and really cares about people achieving their goals."
"The 21-day challenge got me moving towards discipline. During the first challenge, Thierry challenged me to find, book a studio and record two songs, which I got done. The second time I focused on a morning routine and workout programme. I didn't always succeed, but even the redemption felt good somehow. It helped me be accountable to myself and the team. I'd definitely recommend this to anyone who wants to convert words into actions."
"Being accountable to the group was instrumental for me in achieving my goal and succeeding in practicing my daily disciplines. Through the process, my self-talk changed from chastising to self-love and respect. I also shared my experience with my family which resulted in deeper relationships. Thanks Thierry, I look forward to the next one!"
"It was so great to find a group of likeminded individuals that are so open to helping and supporting others, while also staying strong in their goal. It's always easier to complete a difficult task while having the support of others, and this group defined that perfectly. I had a great 21 days with Thierry leading us weekly!"
For two decades I worked for a company and never missed a single deadline. Not one. But my personal projects? The things I actually wanted to build for myself? Always "next month." Always "almost ready." Nothing had to happen, so nothing did.
I didn't have a discipline problem. I had an environment problem. I performed when something was at stake. I disappeared when it wasn't. So I built the system I wish existed: real accountability that makes your personal goals feel just as real as a work deadline.
Belgian born, 14 years in Canada, now based in Medellin. I've been deep in personal development circles for years, including 4 years facilitating Men's Circles. I've seen firsthand how much we change when we're surrounded by people who expect something from us. Focusing has always been hard for me, so I know I'm not alone in this. That's exactly why I built the Focus Tribe.
Start where you are. Level up when you're ready.
A 21-day accountability sprint in a small group of 10 people max. You define up to 3 goals, commit to them publicly with a real consequence, track daily, and join 3 weekly live calls with the full cohort. It's not a course. There are no modules to watch. It's a structure that forces you to show up.
Anything with a daily action. Fitness habits, business goals, creative projects, quitting something, building a routine. Past cohorts have done all of it. The key is that your goal has a clear daily action you can track as done or not done.
You choose it. It has to be something real: money, a task you hate, something that genuinely stings. You state it publicly to the group on day one. If you miss a day three times, you pay it. No renegotiating. This is what makes it work.
30 seconds per day to log your check-in, plus 3 live calls of roughly 60 minutes over the 21 days. The time to actually do your goal is on you. The challenge just makes sure you show up for it.
We want you to succeed, and that starts with setting goals that actually fit your life. Not everything has to be daily. You can commit to working out 4x a week, meditating 5 mornings, or logging meals on weekdays. Set the targets that are honest and ambitious for you, not what sounds impressive.
If you slip on a goal? Redemption 1. Slip again, Redemption 2. Three strikes and you forfeit. But if you set your goals right, you won't need them.
If you complete all 21 days, attend every call, and track every day, and honestly got zero value, you get a full refund. No hassle. That's the deal. If you quit halfway, there's no refund; the structure only works if you're in it.
Depends on which path you choose. The Exclusive Cohort is run entirely by Thierry. He's led multiple cohorts, personally tracks every member, leads all three weekly calls, and has been through the challenge himself. Nothing is delegated or automated.
The Skool Community is run by Thierry and Niko. Niko is a life coach who has facilitated an online men's circle and brings a depth of experience in accountability and personal growth. Together they run the weekly calls and keep the community active.
Next cohort starts May 3. Secure your spot now.
Drop your info and we'll notify you before spots open.
We'll reach out before the May cohort opens.
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We'll email you as soon as the next cohort opens.